Show and tell
05 March 2021 | Sound Motive
Do you see a vase? Or faces in profile?

'Rubin's vase' illustrates that people perceive images differently.
Varied viewpoints are good, 🤗 but ambiguity is a sales killer in marketing.🤯
Don’t just ‘show’ or 'tell' prospects.
For clarity and impact, “show AND tell."
#sales #marketing #opticalillusion
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